Eddie Murphy - Delirious

An online campaign to promote Delirious, the long-awaited release of Eddie Murphy's raunchy, raucous stand-up comedy routine.

Recorded at the Constitution Hall in Washington DC in 1983. Murphy's wild and outrageous comedy act, which he performed in 18 cities across the US was ground breaking, completely new and razor sharp.

We created a micro-site to display clips and a soundboard containing some of the most memorable quotes from the show. We also held a competition to win an exclusive replica red suit as worn by Eddie Murphy on the DVD! Runner up prizes included copies of the DVD.

We also advertised the launch of the DVD by placing advertisements in the way of skyscrapers on Zoo and FHM, and stirred up interest by posting a "Question of the day" on Pop Bitch.